Rolls-Royce
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NEW ROLLS-ROYCE PHANTOM MAKES NORTH AMERICAN GRAND ENTRANCE AT 2017 MONTEREY CAR WEEK
Pebble Beach, California
The
all-new Rolls-Royce Motor Cars Phantom will make its North American
debut on Friday, Aug. 18 at ‘The Quail, a Motorsports Gathering.’ The
debut comes only weeks after the global unveiling of the new Phantom at
Bonham’s in Mayfair, London, celebrated with a gala event and worldwide
broadcast. Rolls-Royce chose the world’s most prestigious and celebrated
showcase of luxury motoring, the 2017 Pebble Beach Concours d'Elegance during Monterey Car Week, to
make its grand entrance in North America. The Phantom will be on
display at The Quail lodge as well as the Rolls-Royce Villa in Pebble
Beach, California throughout the weekend.
“The
festivities around the Pebble Beach Concours d’Elegance have been the
premier gathering place for affluent and influential car lovers for the
past 66 years,” said Pedro Mota, President of Rolls-Royce Motor Cars
Americas. “There is no better place for the new Phantom to make a grand
entrance. When some of us come back generations from today, it will be
classic creations like the Phantom VIII that will be adorning the lawn
here at Pebble Beach.”
The
panoramic view from the roads of the Monterey peninsula offer the
ultimate backdrop to experience the ‘Magic Carpet Ride’ that defines the
powerful and luxurious ride of a Rolls-Royce. In addition to showcasing
the Phantom, Roll-Royce Motor Cars will feature a curated collection of
specially Bespoked motor cars, designed especially for Pebble Beach.
Phantom
offers a wholly new, contemporary design interpretation of Rolls-Royce
Phantom DNA. The all-new aluminium ‘Architecture of Luxury’ underpinning
the new Phantom is lighter, stiffer, quieter and more technologically
advanced. The many years of engineering ensures the architectural and
proportional lineage of Rolls-Royce while delivering a whole new level
of ‘Magic Carpet Ride.’
When
you enter the new Phantom, one experiences ‘The Embrace’ of the world’s
most luxurious motor car. The space enhances the sense of occasion and
effortlessness of entry as the patron settles in to the car. Once
inside, ‘The Suite’ re-defines comfort and refinement from the newly
sculpted seats to the Bespoke option of a hand-crafted champagne cooler.
As your driver or valet lightly touches the iconic coach doors, the
door is closed in a whisper of silence, cocooning the occupant in the
finest materials.
The
new Phantom features a spectacular Bespoke advancement with ‘The
Gallery.’ An unprecedented new concept in luxury, ‘The Gallery’
reinterprets the motor car’s dashboard for the first time in 100 years.
Owners will be able to commission a truly individual work of art that
spans the width of ‘The Gallery’ and sits behind a single pane of glass
in their new Phantom.
An
all-new 6.75 litre twin-turbo V12 engine is the silently beating heart
of new Phantom providing a perfectly tuned level of power and
performance. Engineers have also discreetly applied Satellite Aided
Transmission, rear-wheel steering and a myriad of behind the scenes
technology to provide an effortless experience. The new Phantom is the
most technologically advanced Rolls-Royce ever.
As we are introduced to the new Phantom we will update the report.
BRUCE HUBBARD
BRADLEY HUBBARD
BONNIE LYNCH
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