AUTO ADVISOR GROUP
BRUCE HUBBARD
Kia launches elegant and
luxurious all-new flagship sedan
- Elegant simplicity and
balanced proportions create a premium feeling
- First modern rear-wheel
drive Kia has V6 power plus 8-speed transmission
- Introduces a host of
advanced features and technologies new to Kia
- Striking sedan on sale in
Korea from today with export sales later in 2012
(SEOUL) May 2, 2012 – Kia‟s all-new luxury flagship sedan goes on sale in Korea
today (Wednesday), powering the brand into an entirely new segment of the
global automotive market.
The striking new rear-wheel
drive sedan will be launched in a number of key overseas markets starting in the
fourth quarter of 2012. The new flagship tops Kia‟s global model range and is a true landmark vehicle
for the company. Kia‟s
first modern rear-wheel drive vehicle using its own platform combines stylish
design with luxurious comfort, engaging driving dynamics and advanced high-tech
features.
Known as the „K9‟ in Korea, the new
flagship sedan will have a different name in overseas markets – to be revealed
closer to its on sale date.
“K9 is our first rear-wheel
drive large sedan for more than a decade and sets new standards for advanced
design, new technologies and driving performance, representing the „best of the
best‟
of Kia,” comments Soon-Nam Lee, Kia‟s Director of Overseas Marketing Group.
“Demonstrating once again our brand‟s power to surprise,
K9 will entice an entirely new customer group of progressive, forward-looking
consumers to Kia for the first time,” adds Lee.
Kia Stated in their press
release that designing for a rear-wheel drive platform has provided Kia with an
opportunity for proportions that define luxury.
As a large rear-wheel drive
vehicle, K9 boasts a long wheelbase which gives a generous first impression. As
the engine sits further back, the A-pillar is also pushed back to create a
longer hood and an impressive short front overhang. Consequently, the distance
between the center of the wheel and the A-pillar, the so called “prestige
distance”, is increased.
Thanks to the long prestige
distance and high shoulder line, the glass house sits far back and the sheet
metal-to-glass ratio is significantly increased. The pushed-back position and
the small size of the glass house give occupants a feeling of privacy and
dignity, while the nice distinctive window graphics accentuated by a chrome
inlay give the car a premium feel.
“K9 is all about elegant
simplicity, balanced proportions and simple surfaces,” says Kia‟s Chief Design
Officer, Peter Schreyer. “The class-leading long wheelbase, the prestige
distance, large wheels, sharply upright short overhangs and a long sweeping
shoulder line all work together in a harmony to give K9 a sporty, athletic
proportion and a confident stance quintessential to a premium large rear-wheel
drive vehicle.”
“While embodying a new
generation of Kia design, K9 is a clear signal of our intention and
determination to compete head-to-head with the European luxury brands. And for
Kia, our customers, and for me – this car is like a dream come true,” concludes
Schreyer.
With a 5,090 mm overall length
and 3,045 mm wheelbase, K9 offers generous front and rear occupant space.
Overall width and height are 1,900 mm and 1,490 mm, respectively, which creates
a spacious cabin environment, while efficient aerodynamics and close attention
to exterior detailing result in a highly competitive Cd of 0.27.
Initially, K9 will be available
in overseas markets powered by an upgraded 290 ps Lambda V6 3.8-liter MPI
engine, with a 334 ps 3.8 GDI engine joining the global engine line-up next
year.
For fitment to K9, Kia‟s engineers boosted
the Lambda V6‟s
power output, raised its efficiency and enhanced its refinement – making it
well-suited to power the new flagship model. The normally aspirated twin DOHC
3.8-liter engines are equipped with dual continuously variable valve timing
(CVVT) and a variable intake system (VIS).
Every K9 comes with Kia‟s all-new eight-speed
automatic transmission. The wide spread of gear ratios guarantees brisk
acceleration and high-speed refinement, while shift-by-wire (SBW) technology
with a joystick control delivers fast, smooth gear changes.
“With K9 we have achieved a near-perfect front/rear weight
distribution, which has created a strong foundation for excellent balance and
steering response, and a sophisticated blend of ride and handling qualities,”
comments Chang-Ky Kang, Senior Vice President of Namyang R&D Chassis
Technology Center.
Together with the ultra-stiff
bodyshell made with 74.3 percent high-strength steel, K9‟s electronically
controlled air suspension with five-link front and rear suspension geometry has
given the new flagship first-class ride and handling characteristics.
Four driving modes (Eco,
Normal, Sport and Snow) enable the driver to choose a preferred set-up of
suspension, steering, engine and transmission ideal for various road conditions
or driving styles.
“K9‟s excellent balance
delivers a host of driver benefits – improved traction, greater road holding,
enhanced braking stability, and enhanced turn-in. Adopting rear-wheel drive
also enabled us to create a purity of steering response and feel,” concludes
Kang.
When it goes on sale in
overseas markets, K9 will premiere a range of advanced luxury features and
technologies that are second to none. Depending on model, available active
safety features will include fully adaptive all-LED headlamps, Lane Departure
Warning System (LDWS), radar-based Blind-Spot Detection (BSD) and an
Around-View Monitor (AVM) with four cameras.
Premium comfort features
include a 12.3-inch full size Thin Film Transistor (TFT) LCD cluster, a HUD
(head-up display), twin 9.2-inch monitors to entertain rear seat occupants and
a remarkable 17-channel, 17-speaker Lexicon (by Harman) sound system and Smart
Cruise Control (SCC) which adjusts the vehicle‟s speed to maintain the distance from the vehicle
ahead.
A special „VIP‟ option will offer
twin heated and ventilated rear seats with a reclining backrest, sliding
cushion and lower leg support for the „nearside‟ seat, together with a front passenger seat that
slides forwards when unoccupied.
KIA HAS BROUGHT MORE TO THE TABLE FOR HIGH END BUYERS. THEIR POWER TO SURPRISE IS GETTING ATTENTION AROUND THE WORLD.
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